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COMPETITOR ANALYSIS

Know where you rank and where they're ahead.

Your competitor shows up in a search or in an AI answer, but you're nowhere. Nobody on your team knows why. 's Competitor Analysis shows how you stack up, the keywords they rank for and you don't, and a dossier on each one. Every stat labelled Verified or Estimated.

WHAT YOU GET

What you can act on.

Share of Voice

Where you stand against the competitor you actually compete with, tracked over time, not a one-off snapshot.

Dossiers

A profile on each competitor, what they rank for, what they're winning, where the gap is.

Head-to-Head Keywords

The exact terms where they show up and you don't, side by side.

Labelling

Every figure marked Verified or Estimated, so you know what to trust and what to double-check.

Fixes

Every gap against a competitor, turned into a plain-English fix, ranked by impact and effort.

THE PROOF

Two brands side by side, every figure labelled.

recently produced a dossier showing a competitor ranking for 58 keywords a client didn't touch, share of voice sitting at 22 percent against the competitor's 41.

VERIFIED

ESTIMATED

SHARE OF VOICE

YOU22%

THEM41%

KEYWORDS THEY RANK FOR AND YOU DON'T

58

FAQ

How does this stack up against any questions you may have?

What does Competitor Analysis actually show me?
Share of voice against your named competitors, head-to-head keyword gaps, and a dossier on each one, every figure labelled Verified or Estimated.
How do I add my competitors to start tracking?
Add any competitor by adding their domain. builds the dossier and starts tracking share of voice from there.
What's the difference between Verified and Estimated?
Verified comes straight from ranking data. Estimated is 's best read if the exact figure isn't public. Stats will always be labelled so you know which is which.
Does this update automatically, or do I need to re-run it?
re-tracks on a schedule, so a new competitor move gets caught without you asking.
Can I track more than one competitor at once?
Yes. Add as many as you want. ranks them all in the same dossier view.
Does tell me what to do about a gap, or just show it to me?
Both. Every keyword gap comes with a plain-English fix, ranked by impact and effort, not just a number on a chart.

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